About

Technology should fit the business, not the other way round.

I help small and medium-sized businesses make better use of technology, by understanding how the business actually works, where the problems are, and what needs to change.

That might mean replacing spreadsheets and manual processes, improving an existing system, connecting software that currently operates in isolation, introducing automation, making practical use of AI, or designing and building bespoke software where off-the-shelf products aren't a good fit.

Not interested in technology for its own sake.

The aim is always to make the business easier to run: less manual work, better flow of information, fewer technical bottlenecks, and systems that fit the way people actually work.

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